Local SEO Services
Transform Your Business and Dominate Your Local Market
To ensure your business’s visibility in your area or targeted geographical regions, it is important to leverage local SEO services. In today’s digital era, 75% of consumers in the United States, France, Germany, and the United Kingdom use Google when seeking business information. Consequently, Google has emerged as the primary platform for consumer searches.
Local Search
Engine Optimizations
Local search engine optimization involves optimizing your online presence to enhance local visibility and brand awareness. This online presence may include your website, social media platforms, content platforms, business listings, or e-commerce channels.
Local SEO tasks may include:
- Local keywords
- Business listings optimization
- Website optimization
Such searches lead users to discover products or services available in their local area. Those who are conducting local searches are typically seeking businesses nearby that can meet their immediate needs. As a result, there’s a strong likelihood of these users having a high commercial intent — they are often ready to make a purchase or engage with a local business.
By implementing effective local SEO strategies, businesses can capitalize on this commercial intent and attract targeted traffic. These are potential customers actively seeking their products or services within their specific geographic area.
Some Of Our Clients
Why Choose Our Local SEO Services
At Levy Online, our digital marketing agency specializes in evaluating your current marketing strategies and crafting customized plans to meet your online marketing goals. By choosing our services, you will gain access to personalized strategies, comprehensive audits, and a targeted focus on ‘near me’ searches, all that are designed to drive purchase-ready traffic to your business.
With our decade-long experience, our comprehensive approach has successfully helped hundreds of businesses boost their sales and enhance their online presence.
Levy Online: Your Partner in Achieving SEO Success
With Levy Online, you can expect to receive the following:
- Results-driven approach: We take a hands-on approach with our clients, working closely with them to identify their unique business challenges and develop solutions that work in the real world
- Trackable progress: Our SEO experts monitor your campaign on an ongoing basis and make improvements based on data collection and results
- Transparency and communication: You’ll have direct communication with our account managers, and our team will be available to answer any questions you may have as we build your SEO strategy
See How our industry-leading marketing team can help your business
Our Local SEO Process
Our local SEO company can create a customized plan to fit your online marketing goals with personalized services. We leverage the latest local search trends to ensure your business stands out in your community, driving more traffic and increasing visibility.
Our SEO services include:
- Link building
- SEO audit
- Competitor audit
- Keyword research
- On-page SEO
- SEO content writing
- Technical SEO
- Local SEO
- Online reputation management (ORM)
Our local SEO strategy begins with a comprehensive search engine optimization web audit. This audit provides an analysis of your site’s performance and overall health, covering specific pages or conducting a more comprehensive assessment. Additionally, in an SEO audit, we can identify any issues impacting traffic or rankings, laying the foundation for optimization.
Next, we conduct a competitor audit, which is vital for understanding competitors’ strengths and weaknesses. This analysis offers insights into market trends, competitor strategies, and areas for improvement. By leveraging this understanding, businesses can refine their SEO tactics to enhance visibility, attract targeted traffic, and drive conversions.
Keyword research is another crucial component of our local SEO campaigns. We carefully pinpoint potential keywords, evaluating their search volume, competition level, and relevance to your business. With the list of keywords, we proceed to optimize your website’s pages for search engines. We do this by integrating them into your content and establishing links for enhanced visibility.
Key Services Offered
On-Page SEO
On-page SEO involves fine-tuning individual web pages to improve search engine rankings and enhance user experience. This includes optimizing content, meta tags, headings, and URLs for maximum effectiveness. Additionally, prioritizing E-A-T (expertise, authoritativeness, and trustworthiness) is important to establishing credibility and relevance in the competitive landscape of SEO.
SEO Content Writing
Content marketing boosts authority, credibility, and value. There are various forms of content writing encompassing landing pages (FAQ pages, location pages, service pages, resource pages, etc.), blog posts, product descriptions, and white papers. Effective SEO content is clear, easily digestible, and incorporates target keywords. It is essential to have regular updates to ensure search engines can consistently index the content. It is essential to have regular updates to ensure search engines can consistently index the content. It is essential to have regular updates to ensure search engines can consistently index the content.
Off-Page SEO
Off-page SEO serves as a cornerstone in boosting your business’s online visibility and attracting more customers. By strategically implementing practices such as link building, social media engagement, and influencer collaborations, we can propel your website to the forefront of search engine results.
Link Building
Link building involves acquiring hyperlinks from other websites to your own. Backlinks play a huge role in helping search engines assess the credibility and relevance of your website. The quality and quantity of your backlinks does influence your website’s ranking and visibility in search engines.
Yext
Yext is a prominent provider of digital knowledge management solutions. As a certified partner of Yext, our digital marketing agency has undergone specialized training, demonstrating expertise in utilizing Yext’s tools. Additionally, we have access to exclusive resources, tools, and support from Yext.
Google Business Profile Optimization
Optimizing your Google Business Profile is vital for local SEO, as it helps potential customers to find your business. A well-optimized profile ensures the accuracy of essential business information like location, hours, and contact details. This builds trust and credibility. Additionally, an optimized Google Business Profile can significantly boost your visibility in local search results, potentially driving more traffic and conversions.
Technical SEO
Technical SEO involves optimizing the technical aspects of your website to enhance its visibility and ranking in search engine results. Some Tactics may include optimizing website speed, ensuring mobile-friendliness, fixing broken links, and implementing structured data markup. Technical SEO ensures that your website is easily accessible to users and understandable by search engines, resulting in improved organic search performance and a better user experience.
Managing Online Reputation (ORM)
Positive reviews are essential for building trust and attracting more customers. Addressing any negatives shows your dedication to customer satisfaction. Proactively managing reviews helps maintain a positive brand image. Overall, positive reviews and effective customer feedback management can contribute to improved local search rankings.
Utilizing Hyper-Local Content
Tailoring the content to your local audience is important for local businesses looking to boost their online presence. By focusing on topics that resonate with your community and incorporating local keywords, you can improve your visibility in local searches. This ultimately attracts more customers from your area to your business.
Case Studies and Success Stories
Our team provided suggestions for the Fremont Street Experience on one of their images. We suggested a cleaner design aesthetic centered around visibility and high-contrast elements that would help earn higher engagement (click-through rate), drive organic traffic to the site, and be more effective in revenue generation (ROAS).
We conducted multiple A/B tests on variations of Fremont Street Experience’s logo. We focused on copy placement variations and different versions of the text box as the variable element.
Results
- Our suggested versions (layout and design) performed 2.5x times stronger than the original versions.
- This led to a 130% revenue increase with an 80% increase in ROAS.
Version 1- Version 2
- Version 3
- Version 4
Local SEO Dental Client
The client, a prominent dental service provider in Nevada, aimed to boost their qualified appointment leads generated from organic search traffic by a minimum of 15% annually.
The client, a prominent dental service provider in Nevada, aimed to boost their qualified appointment leads generated from organic search traffic by a minimum of 15% annually.
What We Did
After an audit and keyword research, we decided that the best approach to meeting the client’s goals was to focus heavily on improving local SEO, particularly rankings on Google Maps. Then, we revamped all the location pages on the client’s website and optimized all Google Business Profiles. Additionally, we adjusted individual service pages to improve their ranking for general searches.
Results
- Phone calls and appointment request forms increased 16.5% year over year
- Organic traffic increased 16.2% year over year
- Google Business Profile views increased 11.4% year over year
- Actions taken on Google Business Profiles increased 10.7% year over year
Conclusion
Local SEO services are essential for businesses aiming to target their local markets. With Levy Online’s proven expertise and tailored strategies, you can elevate your online visibility and attract valuable local customers. Don’t let your competitors outshine you in local searches. Request a free consultation today!